Digital Marketing Strategist
Miguel's colleagues know him as high energy and ROI-driven Digital Marketing professional with an influential personality and a global perspective! He has a natural ability to identify opportunities through consumer behavior, seasonal variabilities, lead generation drivers and brand positioning.
During the last 6 years, his focus has been on online consumer acquisition through digital marketing channels. He understands that good marketing, when supported with the right processes, delivers a greater contribution margin. The result: profitable incremental revenue with lower overhead while producing quality data and better users’ experience.
Muñoz’s expertise includes New Business Development, Product Development, Brand Management, Multi-Channel & Cross-Platform Marketing Integration, and Digital Marketing, among other related disciplines. His career-long contribution to various businesses translates into billions of dollars in revenue for various industries.
Vertical markets of expertise include domestic and international travel & hospitality, with an interest in quality dining and destinations, home improvement services, real estate, and multicultural initiatives. He’s passionate about engaging consumers in highly relevant dialogues using data to drive marketing strategies & tactical execution, and the optimization of processes to increase efficiencies thus impacting the bottom-line!